Sham Media

Smart website (Mutlu Battery)

Find out how Sham Media enhanced Mutlu's digital presence by developing an advanced website and marketing strategies to increase sales.

Smart website (Mutlu Battery)

Find out how Sham Media enhanced Mutlu's digital presence by developing an advanced website and marketing strategies to increase sales.

Challenge:
The variety of batteries (SFB, EFB, AGM) requires an easy way to choose the appropriate battery.
The need to connect consumers to the nearest authorized agent and maintain the international brand identity.

The solution from “Sham Media”:

  1. Smart website:

    • An interactive tool for selecting the battery based on the vehicle type.

    • A GPS system to connect the customer to the nearest agent.

    • Mobile-compatible design and includes Arabic, Turkish, and English languages.

  2. Photography and visual production:

    • Professional photography to highlight battery details.

    • Videos explaining battery techniques and how to care for them.

  3. Local SEO Strategy:

    • SEO optimization so that “Mutlu” appears first in local search results.

Expected results:

  • Reduce technical inquiries by 35%.

  • Increase conversions by 50%.

  • Building a customer database and sending alerts when to check the battery.

Services used:

  • Developing the website and the smart search system.

  • Product photography.

  • Targeted marketing campaigns.

  • Improve SEO.

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